The theory of service relationship management represents a dynamic and multifaceted framework that integrates various dimensions of organizational strategy and customer-centricity. At its core, this theoretical paradigm encompasses a comprehensive understanding of service, a relentless focus on customer satisfaction, and the pivotal roles of leadership, followership, empowerment, customer relationships, and service orientation in orchestrating exceptional service experiences.

Service Customer Relationship
Understanding Service Leadership
Empowerment
Relationship of service companies
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